The Butterfinger bar- a product which I think is synonymous with American society and culture. I’ve seen so many T.V shows, films and posters about the Butterfinger, and it just seems to come hand in hand with the U.S.A. Whether Americans actually do love the Butterfinger as the media would suggest…I don’t know…perhaps some American readers could comment on its REAL popularity in the States. But having seen so many (admittedly fictional characters) people enjoying Butterfinger bars, I thought it was time I should try one.
So, as you’ll notice above, Nestle’s Butterfinger came with the tagline ‘crispety, crunchety, peanut-buttery’. Are those actually even words? I’m really not sure that they are…but given that I’ve ‘created’ a few of my own words in the past as well (say anything with enough confidence and conviction and people will trust you even if it’s a load of crap…can’t you just tell I’m doing a politics degree with a statement like that!) I’l let Nestle off. The second interesting thing from the photograph is that, alongside the English language, the wrapper was also adorned with the Spanish translation.
This confused me somewhat… as far as I’m aware, Nestle don’t sell their Butterfinger in Spain…I wondered if the bar was imported from a Southern state in America with a significant Mexican population like New Mexico or Texas? Anyone with a real answer is most welcome to reveal all!
The bar came with a big split almost right down the middle. For a split-second, I was gutted about this…then I remembered that I always cut a product I’m reviewing in half for a cross-section photo anyway. So I narrowly avoided crying myself to sleep about it.
Butterfingers are surprisingly big. This beast was 59.5g- an above average size. And when I looked inside the fractured bar, I was taken aback at the contents. You see, you know how I wrote at the start that I’d seen the Butterfinger bar everywhere and stuff? Well, that was all true. But whilst Nestle’s marketing team had done brilliantly with searing the brand logo into my brain…I didn’t actually have a damn clue what a Butterfinger was. Turns out that the middle of the bar is layers of really compact peanut butter. This shit was DENSE.
It had a weird, orangey glow to it. When I think of peanut butter, the natural colour I associate with it is more of a yellow, creamy kind of colour. The centre of the Butterfinger was closer to a high-visibility jacket! I probably could have used it as a nightlight. If I needed a nightlight. Luckily I’m not afraid of the dark so I could eat the bar instead. I don’t understand how people are afraid of the dark. Every blink must be a living nightmare!
The name Butterfinger was interesting to me too by the way. I’m aware that the name here is because the bar has a buttery theme and is finger shaped. BUT, my real question is: in England, we play cricket. People like me, and my friend Alex (who loves cricket so much he writes a blog about it) gather in our lovely English village greens and play cricket during the summer. And when somebody can’t catch the ball, they’re often mocked as having “butterfingers”. I wondered if Americans had a similar nickname for notorious fumblers in American Football and weak basemen in baseball? Once again Yanks- put me out of my misery if you know the answer!
So anyway, the tag-line from the wrapper was ‘crispety, crunchety’. I’m delighted to say that Nestle deliver that with the Butterfinger. BIG TIME. It’s probably one of the crunchiest bars that I’ve ever eaten. The packed layers of orangey peanut butter are so dense that it takes some real teeth-effort to work through them…and when you eventually do, there is a tremendous snap that I think reverberated all around my street! But whereas some bars ensure their crispiness by being incredibly dry, there is a sticky and moistness to the peanut buttery centre too. It really is a unique textured middle- there is an initial snap, but as you chew it becomes more chewy. I liked it a lot.
The peanut butter flavour isn’t quite as successful. It isn’t bad in the slightest, but I had expected it to be much stronger (Americans normally know peanut butter is best eaten- in large quantities!) but it was actually quite plain and bland. There was some taste of savoury peanut and a little creaminess, but nothing special.
And the milk chocolate coating was equally plain. It’s probably best described as unobtrusive. The thin layer surrounding the peanut butter centre didn’t ruin the bar, nor did it particularly add anything.
Reading it back, those last couple of paragraphs sound harsher than I intended. I enjoyed eating Nestle’s Butterfinger- mostly because of the texture. I like to try and compare products when I’m reviewing (I think it helps you guys understand and relate to what I’m writing?) but I’ve never come across a bar with the Butterfinger’s consistency and texture before so I can’t compare it. It is both crispy and chewy simultaneously.
Was the flavour all there? Not quite- it was probably average rather than below average though. I wasn’t convinced by the bar for the first bite, but each bite after that got progressively nicer and (as sod’s law would dictate) by the time I finished the bar I really fancied another soon after. So I’l buy more Butterfingers in the future for sure. The best American bar I’ve tasted? Not even close. But recommended? Yeah, I’d say the texture alone warrants giving it a try.